Path A: Build the site

BUSINESS
What you do, in one or two sentences:
Where you are / who you serve:
What makes you different from the three competitors down the road:

VISITORS
Who's landing on this site:
The ONE thing you want them to do (call, book, order, get a quote, visit):
The questions they always ask you before buying:

PAGES
[e.g. Home, Menu, About, Catering, Contact. Or "one long page".]

THE FEEL
Three words for how it should feel (not "modern" and "clean", everyone says
that. Try "warm, flour-dusted, slightly chaotic" or "quiet, expensive, gallery"):
Sites you love (any industry) and what exactly you love about each:
  1.
  2.
  3.
Sites or styles you hate:
Borrowing from someone else's look (a famous brand, a book series, a movie)?
Say "evoke it, don't copy it": no names, logos or characters that aren't yours.
Brand colours / fonts, if you have them (or "make them up"):

MOTION AND INTERACTION
[None / subtle / show off.] Any specific idea? ("the menu could be a
flippable card deck", "the hero reacts to the mouse", "scroll through the
steps of making sourdough")

LANGUAGES
[English only / English and French / ...]

MATERIAL
Everything is in this folder: [path]. Old site: [URL or none].

Above is my brief. Build my website.

You're the designer here, not just the developer. Use the brief and the
material in this folder, then make real design decisions: a concept, a type
pairing, a colour system, a layout idea that belongs to THIS business. Push
it. I would rather you take a big swing I have to pull back than hand me
something safe. Write your design direction to DESIGN.md before you build,
and follow it.

Hard no's: generic gradient heroes, "Welcome to [business]" headlines, rows of
three identical cards with icons, emoji as icons, stock-photo people, fake
testimonials, lorem ipsum, and any copy that could be on a competitor's site.
Write real copy from my material, in plain language, specific to me. If you
need a fact you don't have (prices, hours, address), leave a clearly marked
TODO and list them all for me at the end. Don't invent them.

Build it properly:
- Latest Next.js, deployed to Cloudflare Workers with OpenNext. I'm on
  Cloudflare's [Free / Paid] Workers plan: stay inside its limits, and tell
  me before adding anything that needs Paid.
- Keep all the words and data in Markdown or data files, separate from the
  design, so a redesign never touches the content.
- Fast: optimised and properly sized images, minimal JavaScript, and no
  layout shift from web fonts (CLS under 0.1). It should score 90+ on mobile
  Lighthouse for performance, accessibility and best practices on staging.
  SEO gets checked on the live domain, since staging is noindex on purpose.
- Motion that fits the brief, and that respects reduced-motion settings.
- Fully responsive. Design the phone version on purpose, most visitors
  will be on one.
- Accessible: real headings, alt text, keyboard navigation, readable
  contrast.
- SEO basics: titles, descriptions, Open Graph images, sitemap, robots.txt,
  schema.org structured data for my business.

Ship it:
- Create a private GitHub repo for it and push.
- Set up GitHub Actions so every push to main deploys to a staging address
  on workers.dev. Staging must be noindex. Put CLOUDFLARE_DEPLOY_TOKEN and
  CLOUDFLARE_ACCOUNT_ID into the repo's Actions secrets from my vault.
  Never the full-access token.
- Deploy, open the staging site yourself, check every page on desktop and
  phone sizes, and fix anything that looks off before you show me.

Then send me the staging link, a short summary of the design direction, and
the list of TODOs you need from me.